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As a Conceptual Creative and Copywriter I'm driven, curious and interested in good execution as well as ideas, stories and writing itself. I care deeply about what I’m doing and always want to come up with work that feels genuine, unusual and relevant to create real bonds for and between people of all kinds.
Originally from Germany, I started working as a Creative for my first clients at the age of sixteen. Right after school with a strong focus on language I went to the University of Applied Arts for a master's degree in creative advertising, studying texts, concepts, film and design for four years, while working at Jung von Matt, Vienna (from 2017 to 2022, last position: Senior).
Currently, I'm working as a Senior for Mercedes-Benz globally at antoni in Berlin.
The work I helped shaping was recognized within the industry by The One Show, New York Festivals, Ad Age, Adweek, Art Directors Club Germany and Europe, Cannes, Effie, Creativ Club Austria and others. But even more importantly, by people who normally don't care about advertising at all on and from 9GAG, Twitter, Buzzfeed, every Meta platform, Zeit Online, good old TV and even older radio, different design magazines, Reddit, Politico, Futurezone, Decentraland, Die Presse, YouTube, The Daily Mail, La Repubblica, Yahoo!, F.A.Z. and more.
Get in touch here.
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